The Author Business
Who Should Run Your Amazon Ads: DIY, Agency, or Fractional Help
Seven kinds of indie author, three ways to get Amazon ads handled. How to work out which one fits your catalog — and when the answer is nobody yet.
The Author Business
The economics of self-publishing — author archetypes, the trade-versus-indie calculus, and how GenAI is reshaping the category.
The Author Business
The 7 types of indie authors who self publish with Amazon
Seven archetypes dominate the Amazon KDP ecosystem — and one of them is you. Knowing which one changes how you read your data, build your campaigns, and scale your backlist.
The Author Business
GenAI’s Monster is Hiding in Plain Sight
Generative AI made the internet’s existing fractures visible, and the Amazon sellers who built a business on organic discovery are standing on the widest one.
The Author Business
The Three Little Pigs & The Big Bad Publisher
Some indie authors build with straw. Some with sticks. When a micro-publisher hijacks your listing, you find out fast which house you built — and what it takes to defend it.